Adi Dassler: Kawaihae me kiʻi

About ka poe "Adidas" ikeʻaneʻane a pau ma luna o ka Honua, a me ka paha no na mea he nui, me ka ninau aicieeaao ke kumu i ka momoku ahi ua i oleloia ma keia aoao. No laila, kona mea hoʻoheheʻe kālā, Adolf (Adi) Dassler, i ua manawa manaoia kekahi o ka loa holomua kāne o nā mea a pau manawa. I ka mea i hanau i ka manaʻo o ka e pili ana i kēia poʻe, ke kumu o ka mea hoʻoheheʻe kālā hoʻoholo e komo i loko o ka? Iecaianoaaiiie o ka haʻuki kapa, a me ka lako a? E heluhelu i loko o kēia 'atikala.

Adi Dassler: Kawaihae me kiʻi

Adolf i hānau i loko o kakahiaka November 1900 ma Herzogenaurach (Bayern). Kaʻu na makua maoli workaholic makuwahine holoi kapa mai ke kakahiaka a hiki i ke ahiahi, i loko o lākou iho holoi, a me kona makua kāne pulehu berena a me ka buns i loko o ka Hale Puhi Palaoa. Adolf kamaliʻi diminutive inoa Adi. Dassler Rudolf - ua kapaia ka kaikaina ia ia, a hiki i ka adulthood.

Adolf Ros malie, ua hiki ke olelo, a hiki mālie keiki. He ua ka wā o ka First World War 14 makahiki. He ua uuku loa ma ka mea e e koho 'i loko o ka poe koa, a hoouna aku la ia i ka mua, akā, i kēia manawaʻo ia i nui loa ia i ka hoihoi nui ma ka pôpeku - ka loa hanohano hihiu maʻEulopa. Ma hope o ke kaua, ma ka a Kelemania i hee, i ke aupuni i loko o ka piha shambles, emi ka waiwai o ke kālā a me ka nele i mea e holo i ka heihei.

E hoʻomaka ana i ka hana

Like he nui na mea ohana Dassler ua ma luna o ka verge o kaʻilihune. A i ka 1920 nae laua i pili, ka mea, ua hoʻoholo ihola e hoʻonohonoho i ka 'ohana ka hana no ka hana o ka lole kamaʻa. A Workshop, ka mea i hooholoia e hoololi i ka holoi keena o ko ka 'ohana ka makuahine. A pau i ke koena Ua manao ia e improvised. No ka laʻana, Adi Dassler me ka nele loa inventor o ka wa kahiko paikikala ua hanaʻia mīkini no ke kalai ili.

Ka wahine hapa o ka 'ohana - makuahine a me ka kaikuahine - Ua i ke kumu, akā, he kanaka - Adolf Rudolf iho poʻo o ka' ohana - i hana i oki i ke kāmaʻa. O ka holo ana, e hana me ke kamaa ole, ka mea, i ka loaa mua kekahi ka ho'āʻoʻana, no laila lākou mua huahana he na slippers ka mea, kroili o decommissioned koaʻaʻahu aliʻi, a ua i mai o ka wa kahiko papale hainaka i nā kapuwaʻi. Ua huli mai ia Rudy ka loa maikaʻi i ka mea e kuai ka ukana, a me Adolf - e kahu ai? Iecaianoaaiiuo. He Aloha i nui i hōʻikeʻia nani kamaa.

Ke heyday o? Iecaianoaaiiuo

Ma hope o 4 makahiki i loko o ko lākou lehulehu i mua he kakini poe hana, me ka 'ohana. Ka mea, e hoʻokele i ka paka 50 hui no ka lā. poe "Dassler Brothers Shoe hola" Ua kauoha aku kakau i ka makahiki 1924. he nā hoahānau loa okoa, akā, e hoʻokō kekahi i kekahi. Papa kiʻekiʻe, Rudolph ua lapuwale, leʻaleʻa o nā kaikamahine, hoʻolohe i ka Jazz, a lanakila ma luna o ka ohia, a me ka Adi Dassler, ma Akä, ua noho mālie a me ka malie, a maikai 'imi naʻauao ka mea makemake, e kipaku aku i ka pôpeku.

He ke aloha no ka mea sport ka pilina i ka mea e Adolf koke hoʻoholo i ka hana i ka maoli Hui Pōwāwae kamaa me spike in. Ua hiki i ka makahiki 1925. Ka mea, ua laila, a ua i ka mua opuupuu kamaa. Ua hele mai la i ka makemake o na âlapa pôhili, a me Dassler haule kauoha. Eia kekahi opuupuu kamaa, i ka hola i hua haʻuki slippers. Penei,? Iecaianoaaiiie ua ulu, a me ka mea, ua pono i ka manaʻo o ka hou hale no ia.

Oia ka manawa e na hoahanau iʻikeʻia ia i ka makahiki 1927. Together me ka hou ka hale i ka manawa kūpono e ka palua ana o ke kookoo o ka poe hana. ʻO ia pili i ka nui o ka hua kamaa.

'Olumepika "Dassler"

Adi Dassler a me kona kaikaina o Rudolf he loa aku ko lāua koʻikoʻi i hana i loko o kona mau hola. Kela a me keia hou kumu hoʻohālike o Adolf ho'āʻo ia iaʻu i loko o ka holoholona hihiu o ka pôpeku. Me kekahi nalu hou o? Acaeoey o ka nâ Pâʻani 'Olumepika, hoomaka ae la oia e e kūikawā kamaa no ka' âlapa ikaika - Winners. No ka mea manawa mua i loko o ia mau kamaa na âlapa pôhili me ua hoʻokomoʻia ma ka Part I 'Olumepika i ka 1928. Ma pāʻani o ka 1932 ma Los Angeles, he Kelemānia 'âlapa, ka mea Radio ma na nā kamaʻa puki o Adi Dassler, a kipa aku la i ka luna ekolu Winners. 1936 ua kekahi holomua: kaʻeleʻele 'âlapa, mai ka United States Owens momoku ahi kāmaʻa "Dassler" lanakila' o ia 4 złoty kâlâ keʻokeʻo, a hoonoho iho la aku 5 mooolelo. Ua ua He loa lanakila no ka Kelemānia huakai. I ia makahiki, ua ala ae nei ia i ko lakou kuai ana i ka hapalua o ka miliona kaha Kelemānia. Hoʻokahi hola ka mea, i ole i maona, a ua koke ia i wehe i ka lua o ka hoahanau.

kaua

Me ke ala hou ana o ka Nazi Party Dassler hui ia. A me ka hoomaka ana o ke Kaua Honua II, hoomaka ae la lakou i ka hana koa kamaa. A laila, ua hoʻoholo ihola Rudy ka mea, he e kaua aku no ka pomaikai o kona aupuni, a me ka Adi Dassler (nānā Hawaii photo i loko o ka 'atikala) i hana i loko o ka? Iecaianoaaiiie. Ma hope o ke kaua, i noho ma ka 'Amelika poʻe hao wale i ka holo pono o Germany Herzogenaurach wahi. Adi i ka paka lio no 'Amelika âlapa pôhili. A i keia manawa i loko o ko lākou hale oluolu noho Yankees. Adolf wahine ia, e lawe i kaʻino hana ana ia lakou iho. Ua hikiʻeliʻana i loko o ka mahinaʻai a me ka lawe malama o ka holoholona. A makahiki ma hope, ua haʻalele i ka Americans, a hele mai hoʻi, mai ka Pow kahi e hoʻomoana ai, Rudy.

rebirth

Ma ka MH 1946 i ka poʻe i loko o piha hoole mai oia, a me na hoahanau Dassler hoomaka ae la eʻohi ia i ka kūikawā. Kookoo uku ma ka lakou ano iho, ka poe i loaa mai ka mea nona mai o ka laau a me ka huakaʻi. Mau makahiki ma hope, make aku la i ko lakou makuakane, a laila, na hoahanau hoʻoholo ihola e Wāwahi i ka poʻe i loko o nā māhele. Aia he mau nā hale hana pono ai - kela mea keia mea. Company inoa, he, ua i ka hoʻololi 'ana i. Adi kapa akula i kona mau hoa a pau "Addas" a me ka Rudy - "na mea i eliia".

Akā, ma hope o kekahi i kona hele mai ia me ka ingenious Adolf sonorous inoa, i mea no ka loa kaulana o nā haʻuki poʻe a puni ka honua - "Adidas". Ruda ua Kapa hou i loko o Puma. A momoku ahi "Dassler" nalowale, mai ke alo aku o ka honua i ka pō. I ka Ia manawa ua lilo i nā hoahānau ardent mau hoa paio, nā ma ka pāʻoihana a me ke ola. ʻOiaiʻaʻohe kekahi ike mea i ia enemi.

Küpono me ka hahau

Ma hope o laua me kona kaikaina Adi Dassler, kona Kawaihae, mai ia manawa, e like me ka mea i hoʻomaka 'ia mai kūikawā, ua lilo ka hooponopono nona i loko o ka naueue ole, a me kona hoʻoholo nō ia i ka hōʻailona o kona mau hou naueue ole, e e ekolu alaʻololī kahi o elua dasslerovskih. Eia, i loko o ka papa hele i kona ingenuity. No ka laʻana, oia invented kamaa me ka weheʻia spike in o ka laholio. A laila, i ka makahiki 1950,ʻo ia invented he hana pôpeku nā kamaʻa puki e pâʻani i ka hewa ka ino. A i loko o ka makahiki 1952, i hawele ka hapanui o na 'âlapa me "Adidas".

Next,ʻo ia nō,ʻaʻole ia e kaupalena 'ia ka? Iecaianoaaiiie o nā kāmaʻa, a hoʻomaka i ka hana handbags a me nā accessories, a me nā mea kuka - ho'āla ai i ka? Iecaianoaaiiie o ke kapa. A ma keia la oia i kōkuaʻia e Willie Zeltenrayh. Soon ma ka kuai haʻalele tracksuits me ekolu hahau ana ma ka aoao, a ma luna o nā lole a, i symbolized ka hui "Adidas".

pono

Ka nui lanakila no Adi Dassler i ka lanakila o ka pôpeku kime ma ka World Cup ma Germany. Ua hoʻokāmaʻa aku nā mea a pau me kēia haumāna, a hōʻaʻahu ihola i loko o haʻuki kini puʻe wale mai ka "Adidas." Ua ua i ka hou o ole wale ka poe akā, i ka mea holoʻokoʻa aina, a no ka manawa mua ma hope o ka make i loko o ke kaua i ka uwa maila. Mai laila,ʻo ia ua lilo ia i mea e haʻi'ē aku nō pololei i ke kahua pâʻani nei. Mai laila, a hoomaka ae la i ka commercialization o ka haʻuki. Kapaau Adolf Dasleru - hoʻokumu o ka kaulana a pau ma luna o ka honua, me ka naueue ole "Adidas" - ua kau pono i loko o ke kahua pâʻani nei.